Learn about the Human Design Reflectors and Reflector Brands and how to create content in alignment with the rarest energy type on planet.
Reflectors are the mirrors of prevalent energy and environment. They make up only 1% of the population and have ultra perceptive and sensitive nature. They are the wise observers.
I’m Yvette, I teach marketing by human design and I’m teaching in this blog post all you need to know about your content marketing as a reflector brand.
What does this mean for Reflector brands and their marketing?
While hopping onto the “trends train” is true for all brands’ existence on social media, it’s specifically true for Reflector brands.
Here’s what I mean by this:
Being a Reflector in Human Design, your ability to absorb and reflect energies around you is your superpower. You can harness it to create captivating content that resonates deeply with your audience. In fact, this is something that naturally comes to you when you’re most aligned to your design.
For reflectors, it’s unlike the “mindless trend follow”. Rather, your super-perceptive nature allows you to deeply understand;
the patterns,
the wave,
the ongoing challenges and
your audience’s current needs
so that you do the prevalent stuff with much authenticity and integrity.
The messaging and content you put out there being your authentic reflector self is not only true to your inner values but also resonates fully with your audience’s truth and reality.
Your content then ends up elevating your people’s frequencies by just speaking to what they’re currently at.
Here are three content hacks specifically designed for Reflector brands to create a magnetic online presence true to their nature.
Content Hacks for Reflectors:
1. Connect with Your Inner Guidance:
As a Reflector, your openness allows you to tap into the collective energies and the pulse of what's happening around you. Use this gift to connect with your inner guidance and intuition.
This means deconditioning your intuition and inner guidance system to really know: What are people seeking right now? What challenges or desires are prevalent in the collective consciousness? Align your content with these insights to create content that truly speaks to your audience's needs.
2. Empathize & Engage with Your Audience:
Your perceptive nature extends to understanding the needs of your audience. Engage with your followers by asking them directly about their current struggles or aspirations. Utilize features like Instagram Stories' question stickers or polls to encourage interaction. Additionally, don't hesitate to initiate direct messages and engage in meaningful conversations. Your ability to listen and reflect will make your audience feel heard and valued.
3. Harness Human Design Transits:
This is a big one. As a Reflector, you have a unique relationship with the Human Design transits. These transits offer insights into the collective energies that are influencing people's thoughts and emotions.
Since you are particularly sensitive to these energies, monitoring the transits can help you align your content with what people are experiencing. Leverage the transits as a source of inspiration and tailor your content to address the prevailing themes.
By harnessing the transit’s energies, you’re tapping into the larger scale “background frequency” impacting the globe. Your content reflecting this frequency will help people understand and even break past the challenges they’re facing.
I explore human design transit gates every week in my YouTube series called “Cosmic Content Codes”. Click the image below to watch:
I also talk in depth on content implications of current transits in my podcast where you’ll hear me share personal stories, insights & deep dives into everything marketing and human design.
So, leave below your thoughts on your personal experience as a reflector brand.
